The international business graduate certificate provides students with a broad-based international business experience. The program helps learners develop the necessary skills to face the challenges of a multicultural marketplace. The practical application content facilitates the ability to become knowledgeable global citizens, characterized by an understanding of the economic, political, social, cultural and environmental diversity and sustainability of the world.
The International Business certificate covers essential theories while providing an analysis on the latest trends and how they influence the global marketplace. Factors influencing the global economy are explored, including examining domestic vs. international political and economic factors.
Essential to any program is understanding factors that impact, influence and guide leadership. With such an increase of use of technology in the workplace, now more than ever the diversity of culture is having a profound impact on team dynamics. It is essential that leaders are informed on how to strategize and execute innovative vision in a borderless workplace.
This course examines the nature and complexities of international business and the most important international organizations and agreements. It addresses the multiple dimensions that determine the international environment (political, economic, social-cultural, environmental, and legal) and fosters students to assess and the methods that can be used by business to effectively and ethically deal with these factors. The course provides an opportunity for in-depth review and analysis of the latest theories and practices related to international business, always keeping the focus on critical thinking, problem solving, and decision making based on relevant research, information literacy, applied technology, integration, ethical and diversity concerns.
This course provides an in-depth review and analysis of the latest theories and research on in the field of human behavior apply to leadership in global and multicultural organizations and the global workplace. It provides students with the opportunity to develop multiple interpersonal skills, so that international businesses can be effectively led in a multicultural environment. The course also addresses various issues related to complexity of culture, cultural orientation of different organizations and individuals and the mapping of world cultures, mitigating the probability of failures due to cultural blunders.
In a globalized world in which companies and organizations confront multinational competition and have opportunities in an increasing number of markets, it is crucial to develop a good understanding of locations for key activities, outsourcing and ownership modes, and organization and processes for managing across borders. This course provides students with the concepts and tools necessary to individually succeed and be capable to develop the strategies that will help their companies to perform effectively in the global reality of the 21st Century.
This course is an overview of the unique aspects of marketing in the global economy, emphasizing the development of strategies for markets in diverse cultural, political, and economic situations. It examines the methods companies use to organize their international versus domestic markets, and the complex aspects of exporting and foreign market entry-mode, creating a framework for foreign market analysis and the formulation/adaptation of a global marketing strategy.